Category Archives: Blogging

Best Plugins for Managing Multiple WordPress Blogs

Blogs seem to be like tattoos: As soon as you have one, you want to get another one. Yet managing multiple blogs can be a bit of a hassle sometimes. You have to log in and out of your different accounts, update the same plugins across multiple sites, and end up doing dozens of other tasks for each site, causing you to duplicate your efforts and take up a lot of your time.

There are plugins that can help you to manage multiple WordPress blogs and make these tasks a bit easier. Here are our picks for the best plugins for managing multiple WordPress blogs.

Manage WP Worker

Install this plugin to get one-click access to the admin of any WP site that you manage. You can use it to bulk install themes and plugins; update WordPress, themes and plugins on all your sites; bulk publish posts; track your analytic; and more. You can also use the plugin to schedule automatic backups of all your sites using a cloud storage service. http://wordpress.org/extend/plugins/worker/

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WP Remote

Once you install the WP Remote plugin on each of your sites, you can log into the online dashboard and manage all your sites from one location. You can create off-site backups of all your sites instantly and can bulk update all your themes and plugins. You can add as many sites to WP Remote as you like, and the service is free.

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Networks for WordPress

You can use this plugin to manage multiple networks from one WordPress login. Each network can have its own plugins, themes, users, and special rules, and this plugin can manage them all from the same location. You can also use the plugin to share resources and users between the networks. http://wordpress.org/extend/plugins/networks-for-wordpress/

Multisite User Management

Maybe you have one blog that is open to new subscribers, while you have another blog that has specially recruited contributors each with their own level of authority. This plugin can help you to manage all your users across all your sites, adjusting the permissions that you grant each, according to each site. The plugin also allows you to add a user once and then provide permissions for multiple sites. http://wordpress.org/extend/plugins/multisite-user-management/

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You don’t have to spend hours duplicating your efforts across each WordPress site that you manage. You can use one or more of these handy plugins to make your work easier and to cut down on the amount of time you spend managing your sites.

What are some of your favorite plugins or tools for managing multiple WordPress sites? Share your picks and tell us what you love about them in the comments!

This Guest Post is written by: Chloe Trogden who runs CollegeGrant.net, which serves as an up-to-date college guide for thousands of people all over the world. Her leisure activities include camping, swimming and playing her guitar. If you would like to guest post at RealTimeTricks, check our guest posting guidelines.

Five Ways to Keep Your Blog Fresh

Most entrepreneurs and companies today know that having a blog is one of the essential elements of success. The blog is another place to grow a brand, engage with customers and potential customers, and to have your own space to talk about things important to you and your business.

Setting up a blog and getting started is relatively easy today. Keeping up with a blog and keeping the content fresh is not always easy though. So, here are five ways keep your blog fresh and can get a better handle on your blog.

Switch Your Design

If you have been using the same theme or template for your site for a year or more, then it might be time to change things up a bit. Start looking at the different premium templates that are on the market today so that you can find one that is going to work well for your needs.

Look at the design of the theme, as well as the different features that it offers. Find something that will work well for your readers and that is not going to be such a departure from your old site that they think they’ve come to the wrong place. Unless you are re-branding, you are going to want to make sure that you keep your logos the same.

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Use Infographics, Photos, and Videos

Sometimes, you might not have the time or the energy to come up with a post. Things can get in the way. Still, you want to make sure that you are posting consistently. Consider some multimedia options for your posts. Infographics are a great option, and you can find many premade graphics if you do not have the time or skill to create your own.

Photos and slide shows can be fun, and an easy way to fill a post without needing to write too much. Videos are another good option, and you will be able to find many different options when it comes to the type of video that you create.

Get Guest Posters to Write for Your Site

Sometimes, you might want to take a bit of a break from your regular writing chores. This happens to everyone. When you want to take a week off from blogging, you should find someone to fill in for you rather than leaving your blog blank.

Look for good guest posters who will be able to write about your niche or a topic near your niche. The post can help to ensure that your visitors still have something to read. When that blogger wants a break from his or her site, you will be able to fill in and write a guest post.

Give Your Readers a Voice

If you feel that your content might be flagging, consider soliciting some information from your readers. Put out a short post asking them about the types of topics they might like to see. When you have your readers adding their input about topics they want to see, you should be able to have enough things to write about for quite a while!

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Write in Advance and Keep Your Blog Fresh

This is a tip that can go a long way in making your blogging life quite a bit easier. Look for some evergreen topics about your niche. If you write about VPN services dangers of not having the service, and others well in advance of when you post.

You can do this because the topics are always going to be relevant. Having these posts as a backup when you don’t have other things to run can help you through slow times.

This Guest Post is written by: Veronica Clyde is a tech writer at VPNServices.net –  a place where you can read reviews about the best VPN providers. If interested, check out a Private Internet Access review or IPVanish interview. If you would like to guest post at RealTimeTricks, check our guest posting guidelines.

4 Best Apps For Blogging Using An Ipad

The iPad is one of the most desired gadgets for geeks and real bloggers who find it irresistible. The inclusion of different apps in iPad makes blogging easier, faster and as good as blogging from your laptop or personal computer. And like any other gadgets that are admired by bloggers, there are numerous iPad apps available for blogging. Here is a list of 4 best apps for blogging that give you the freedom to write, edit and post on the go.

1. Blogsy

Blogsy is one of the best iPad apps every blogger must have. It does the job for typing, editing and formatting text on your iPad before posting on your blog. The app allows bloggers to write posts with a clear and functional interface and even send them out to multiple blog platforms including Blogger, WordPress, Posterous, Joomla and TypePad. The main strength of Blogsy is the ability to create new blog posts offline in a clear and easy-to-understand manner.

In addition to editing text, bloggers can use this app to add pictures by simple drag and drop into their blog posts. You can also insert images from the camera roll or photo sharing sites. For WordPress-run blogs, Blogsy supports the featured image function. The app also handles YouTube embedding, although it’s not compatible with all blogs. Blogsy is simply the best iPad app to post pictures and videos on your blog.

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Blogsy is available for download from iTunes at $4.99
https://itunes.apple.com/us/app/blogsy/id428485324?mt=8

2. BlogPress

BlogPress is easy to use and supports multiple blog platforms, WordPress, Blogger, TypePad, Joomla, tumbler, SqaureSpace, – all from one little app on your iPad. It is a paid app for bloggers that comes with incredibly rich features allowing you to edit or publish your post anytime, anywhere. You can also create drafts online and save them on your blog host for later publication.

In addition, Blogpress allows you to announce your posts automatically on Facebook and Twitter. It is also possible to add an automatic signature to the end of your blog entries posted from your iPad. Videos and images can be added to blog posts as well and the saving options are very flexible. What’s more is that the app has features like YouTube integration, HTML inserts and a user-friendly photo uploader.

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Blog Press is available for a download from iTunes at $2.99.
https://itunes.apple.com/us/app/blogpress/id317799861?mt=8

3. Aviary

Aviary is a popular online photo editing app for iPad. It is an all-inclusive photo editor and practically everything you can ever want to do on your iPad. Both Blogsy and Blogpress allow you to add photos in your posts, but the image editing capability of these apps isn’t that great. On the contrary, Aviary does a much better job at it, and the best part is that it’s free.

It’s also the ideal tool for editing images and sharing them easily across all social media platforms. The app allows you to shoot new photos or takes them from your camera roll. Immediately you are done editing, a new edition of the picture is saved back to the camera roll and you can later upload it through WordPress or Blogsy. Some of the best features offered by this app include orientation, auto-enhancement, cropping, contrast, brightness, saturation, hue, sharpness, red-eye removal, and so on.

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Aviary is available for a free download from iTunes
https://itunes.apple.com/us/app/photo-editor-by-aviary/id527445936?mt=8

4. Mind Meister

Mind Meister is probably the best iPad app every blogger must have. Mind mapping is not the most complex thing to do on a personal computer, and it becomes even easier on an iPad. Mind Meister is an incredible tool for improving your blogging productivity. With the multi-touch interface available you can make your blogging truly effortless. And, the app itself is very straightforward, offers a lot of exciting features, and it is free! You can quite easily create boundless mind maps, synchronize them using the online interface and then export them to other formats. If you have a busy lifestyle this is the best iPad app for your blogging efforts.

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Mind Meister is also available for a free download from iTunes
https://itunes.apple.com/app/mindmeister-for-ipad/id381073026?mt=8

Blogging has become easy and accessible to everyone and you can actually post nice-looking updates, with geo-tagging, photographs and videos – all from your iPad. With the right selection of apps, it’s now easy to blog on the go and keep your loyal blog readers engaged, right from your iPad!

This Guest Post is written by: Tom Jones who writes for make-a-web-site.com – for more information on their blog creation tips.If you would like to guest post at RealTimeTricks, check our guest posting guidelines.

How to Start your Own Web Hosting Business

One of the most lucrative businesses you can start right from the comfort of your home is a web hosting company.

I know most of us don’t have the huge investment or infrastructure needed to set up servers and systems, and cannot afford to hire a technical team to manage the operations.

But I am here to tell you that not only can you operate a web hosting business from anywhere with a very small investment, you can actually do so profitably.

Here’s a fact for you: One of the biggest hosting companies on the web, HostGator was founded by Brent Oxley in his dorm room at the University. How did he do it? By becoming a reseller of a large data center company called The Planet (now SoftLayer). It’s the data center that owns and manages the servers, network, and other infrastructure while the reselling company rents space on their servers and sells hosting to its own customers under its brand name.

And that’s what we’ll talk about: Reseller Hosting and how you can create your own hosting company by using other hosting providers’ services. And more importantly, do it with a bare minimum set up.

Reseller Hosting

In reseller hosting, the hosting provider allots you a certain bandwidth and hard drive space which you can utilize for hosting sites of your own clients. The company will also enable you to create your own plans, prices and other services, all with your brand name on it.

Depending on your technical expertise and how small or big you want to start with, you can have the parent host manage most of the support while you act as a communication medium between the host and your clients. So for any technical issues that your client faces, you forward them to the host and they’ll resolve them. That also means you will have to constantly monitor the interface to see if everything’s going smooth on both ends-your customer and the parent host.

web hosting business

Finding a Good Reseller Hosting Provider

Most of the large hosting companies offer reseller hosting these days. Here are some tips to choose one among them:

  • Compare their rates. Of course, you don’t want to blindly choose the least expensive one, but it helps to know the rates and understand how much you can charge for your own hosting service later.
  • Technical Support. Probably the most important criteria. Check how much technical support your host will provide to your clients. Not all of them offer complete support, so you will need to decide how much customer assistance you can provide yourself. Personally, I’d prefer a company with round the clock support via chat and phone.
  • Uptime: Another crucial factor in deciding a hosting company is its uptime record. If you don’t want to face angry customers later, choose a company that has less than 1% downtime which ensures all the sites hosted on their servers rarely go down.

Promoting your Hosting Service

Once you’ve decided on a hosting company, it’s time to promote your hosting services. Advertise your company in the online classifieds and promote your site via SEO and paid traffic. But don’t limit your advertising only to the internet. You can go to your local businesses and distribute flyers that showcase your services and how they can benefit hosting their sites with you.

Provided you have the budget, you can also sponsor tech. events and networking seminars in your local business community to get more exposure.

If you’re already offering some kind of web services to your clients like web design or programming, tell them about your new hosting service. They are the ones most likely to sign up with you.

Since you would be just starting, you may even launch a discount offer and bulk rates for those who sign up early. Give them the best possible customer service, create attractive hosting plans (of course, don’t promise any features that your own host doesn’t offer!) and encourage them to spread the word about your hosting, thus making your own clients into affiliates.

Once you have a few customers, you can expand your business by hiring employees to take care of the support, maintenance, and minor technical issues.

So there you have it. A profitable online business you can start from home and earn a passive income month on month. All you need is a decent computer and lots of determination and the ability to work hard.

This article is written by: Unknown guest who contributes at – reviewponIf you would like to guest post at RealTimeTricks, check our guest posting guidelines.

Comments are welcome! Please do share this article if it may have helped you in any way! Also Like – Facebook & Follow us – Twitter to get connected.

The Importance of Linkbuilding in Modern SEO

Links are vital for any blog. They can, of course, be understood to have two broad categories: inbound and outbound. They’re both worthwhile. Both types of links can also provide you with valuable information about what type of the niche your blog is appealing to and about how you may be able to market it more effectively. Here are some of the aspects of links that you should consider.

Outgoing Links in Blog Entries

It’s generally accepted that people leaving your site is a bad thing. It’s actually not that simple. When people come to your site and they find a link that leads them to something they really appreciate, you’re making a good impression on them and it’s likely that they’ll come back to your site. They will view your site as a reference, precisely because it is a reference.

When you link to an off-site location in a blog post, make sure that the link is relevant to what the post is about and that it actually enhances the blog post by providing interesting additional information for the reader. Consider, for a moment, that some of the most successful blogs in the world are made up largely of links to content that doesn’t even show up on the blog’s own site.

There are various utilities that allow you to inspect your links to make sure that none of them are broken. Make sure you run one of these once in a while. Search engines don’t like sites that have a lot of broken links on them and, if they start to build up on your site, it may start to have a negative effect on your search engine optimization efforts.

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Inbound Links in Modern SEO

The best kind of inbound link you can have on your blog is an inbound link utilizing your keywords from a site with very high Page Rank and a lot of traffic. These are hard to come by. Most of the time, you’ll be getting links through directories, link swaps with other webmasters and other bloggers and, if you’re lucky, from any blog posts you’ve managed to publish on blogs much larger and more popular than your own. You need to make certain that these inbound links are of a high quality, just as is the case of outgoing links.

If you go to Google, you can execute a search to find out what sites link to your own. The syntax is: “link:TheURL.com” without the quotation marks and with the URL you want to know about replacing the sample URL. This will give you a list of sites that have inbound links to your own. Take a look at them and see if they’re the kind of sites that you actually do want to have inbound links from. If not, you may want to do a bit of reputation management to displace them in importance or get your link removed. Feel free like the kid below in modern SEO!

modern-seo

Including links in your blog posts to other posts within your site is generally considered to be a good idea, as well. It’s a particularly good idea if it actually serves the reader. It creates a situation where the reader can keep clicking links and going through your content, increasing the amount of time that they spend on your site.

Having good links on your blog can make sure that you are getting the most out of the work you put into it. WordPress templates make it easy to customize the look of your links, which ensures that readers see them and are more likely to click on them. WordPress also has many utilities that allow you to give links a more attractive format than they have by default.

This article is written by: Olga Ionel is an original writer at ThemeFuse.com – a leader in the WordPress themes industry. She is fond of sharing SEO and blogging ideas. If you would like to guest post at RealTimeTricks, check our guest posting guidelines.

Image Credit – Sean Dreilinger & interaria.

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Tips on Increasing Website Traffic through Google Images

What do you usually do whenever you spot a great photo in search results? Do you download and save it on your computer or do you click on the site that has uploaded it? If you do, imagine your readers clicking on the pictures, which your domain ranks for. This is a good way of increasing website traffic through Google Images.

As for me, I do both. I love browsing the Web for cool pictures of just about anything, from chocolate cupcakes to fashionable dresses. If I see an amazing image, I immediately download it on my laptop. Then, I check out the site that hosts it to find out if it offers other quality photos. I also go over the content if the title looks promising.

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Why am I telling you this?

I am not the only person who likes to do these things. Several users out there look for photos too and if they come across one they like, they may just access the site that owns it.

So what does this have to do with you then? If you have a website, you can benefit greatly from these individuals.

“How?”, you may wonder. You can boost your site’s visibility.

How Do You Get Targeted Traffic From Google Images?

A user once posted this question as a comment to my blog post. He wanted to find out how I was able to determine if the stream of people coming in my site was indeed relevant.

I told the person that the traffic I get from such results is generally targeted since most users’ searches are specific. If, for example, I have a photo of a black dress and I optimise it properly, it can rank high for keywords I am using. And if these people visit my website, this is when I obtain quality traffic.

You Can Benefit From Google Image Search

increasing website traffic through google images

Given that insight, it goes to show that you can increase the number of users visiting your site by adding your pages with photos.

As a note though, you do not just put any pictures. You must choose those with high quality and relevancy to your topic. Other than that, you need to apply the following tips:

Place The Right Photos

Assuming that you are writing about enjoying a holiday cruise in the Caribbean but the images show snow-capped mountains and chalets. Do you think there is a connection here?

Obviously, the answer is no. And if you insist on doing this repeatedly, you may lose some of your readers’ interest as well as your credibility. They may even deem you incapable of providing valuable information.

If you don’t want this to happen, always choose your photos carefully. Before you add them, don’t forget the next ideas.

Incorporate Keywords

Where? In strategic places like the following:

  1. Filename – Change those series of digits with something more concise and descriptive. Maybe you can use Caribbean-sailing-holiday.jpg (note the jpg, which is the recommended extension) for a photo of your trip to the destination.
  2. Alttag – Also called alternative text, you need this so that the search bots can index and crawl your images for related terms. You also require this as a code for screen readers to help the software interpret pictures’ content for the sake of visually impaired users.
  3. Caption – You can choose to skip this aspect. But, personally, I prefer photos with descriptions. This is why I never forget to place one for my own images.

Show Your Creativity

Hmm, does this tip seem tricky? How can you be artistic with your photos?

Well, don’t just settle on boring ones. You can use comic strips, Instagram or Photoshop-edited pictures, or adorable stick figures. However, make sure that they are appropriate for the topic.

Remember, it is all up to you to make your site content interesting. So don’t be afraid to experiment and express your individuality through your work.

Final Thoughts

Do you think these strategies will work for you? You will never know unless you try, right?

So, what is your experience with Google Images? We would like to know what you have to say.

About the Author: Emma Tomlinson is the Head of Retail at Smart Traffic, an SEO reseller UK company that also offers marketing consultancy and search solutions.

Comments are welcome! Please do share this article if it may have helped you in any way! Also Like – Facebook & Follow us – Twitter to get connected.

Google Penguin Update: How to Prevent your Site from Getting Affected

Google, as we all know, believes in eliminating scrap from its head and Google penguin update comes as a real-time scraper with tough guidelines for the webmasters. This step is understandable, owing to the unethical practices that prevailed over the net to pull more visitors and generate undue revenues. After all, the duty of a good search engine is to take care of its users.

Here are some cool tips, which can prevent your blog from getting affected (or bring it back on track).

google penguin update

Say No to Keyword Stuffing

Keyword stuffing refers the addition of keywords to your site’s content repeatedly and unnaturally. This affects the main objective of any article, which is to provide useful info to the readers. Hidden texts for adding keywords are considered spam by Google, and result in downfall of your site’s rankings. Informative and user-friendly write-ups will gain more reputation by Google and you can escape the affect of Google Penguin update.

Participating in Link Exchange Schemes

Irrelevant linking to other blogs in order to enhance the rankings or PR of the site is not a good idea. For instance, a music blog pointing to a photography blog is crap in eyes of Google. It’s the quality of links that matters, not the quantity.

Original and interesting content will automatically persuade others to link to it. So, just concentrate on your being a source of valuable info and you will get fascinating results.

Ads First, Content Second

Google reportedly received lots of complaints from users, who get no relevant information after scrolling through a list of ads. Sites that force the readers to click on ads, or put irrelevant and big images before the articles seem to have suffered.

Write-ups on your site should be highly visible to your readers and should fulfill their appetite for good info. Then, there’s no reason why your site won’t come at the top of search engine rankings.

Remove Low Paying Ads from Your blog or Site

Monitor your Site’s Performance

Site’s loading speed, its compatibility to different browsers and the presence pages & links that search engines can crawl are some of the important points Google likes to pay heed to. Performance gauging tools like PageSpeed, WebPageTest and YSlow should be brought into use amongst others. After all, your objective and that of Google is the same, i.e. to act as a helping hand to visitors starving for top-notch and quality information.

Does your Affiliate Site add Value?

If you are running an affiliate products website, make sure to provide quality content to the users, so they really become excited to buy the product. Misleading and manipulative practices to add zeros to your revenue can definitely harm your site’s rankings to an unprecedented extent, especially after Google’s latest quality-check guidelines.

To cap it all, one golden rule you can follow is to go with user’s comfort and needs. Feel free to post your past experiences, ideas or any additional tips regarding Google Penguin in the comment’s section.

10 Steps to Build a Loyal Fan Following For Your Blog

What’s a blog without a fan following, a not so successful blog? That’s why it’s important to build a fan following, a large group of appreciative people who enjoy reading and sharing your blog’s content. Here’s how you build a fan following.

Fan Following

1. Request For Cross Promotions – Fan Following

Request authority bloggers to guest post on your blog, and ask them to promote your blog on their networks in return. If you are a subject matter authority with a successful blog, there’s no reason why they should refuse. Request them to promote you especially on the day their guest post appears on your blog. Be sure to return the favor. Or Read: 5 Ways to Get Quality Traffic to Your Blog

2. Catch the Eye of Key Players – Fan Following

Follow key players in your niche area, read their blogs and post authoritative comments on their posts. Grab the attention of their readers. If you like a post of theirs, promote it on your networks, especially on social media. Having a few key niche influences on your side will not hurt your popularity.

3. Be As Interesting As You Can – Fan Following

Distinguish yourself from the average blogger by being unique, bold, frank, interesting and different. Your readers will notice these qualities in you and become your loyal fans. Show that you are an interesting person, and can be funny, caring, likeable and involved as a human being.

4. Become a Subject Matter Authority – Fan Following

The more you know about your industry, the more of an authority you’ll become. People will naturally flock towards you with their questions and need for facts. If you don’t have the answer to a question, do some research and then provide it. This will further earn people’s confidence.

5. Optimize Twitter – Fan Following

Do a keyword search on Twitter for your niche. Follow key niche professionals on Twitter and connect with them. When people follow you, follow those with higher follower ratios. Go the extra mile and visit those people’s blogs and post comments. Network and get them to submit guest posts on your blog.

6. Promote Other Blogs – Fan Following

You can promote any blog; it doesn’t have to be a key player’s blog. The more blogs you promote, the more goodwill you earn as a blogger. When you promote a blog, include the title of the post, the URL of the blog, and the Twitter Id of the blogger. Soon you will see return favors and start to expand your loyal base. Or Read: How To Make Your Blog More Interactive

7. Provide Solutions to People’s Problems – Fan Following

Create a discussion forum on your blog and encourage your readers to share their niche-related issues with you. Provide solutions to their problems and win them over. Go the extra mile and do the same on Twitter and Facebook; search for niche-related questions and wherever possible, share your expertise freely.

8. Create a Special Reader Community Feeling – Fan Following

Make your readers feel extra special. Respond to their comments, and get to know them personally. When someone doesn’t comment for some time, take the time to email them personally and ask if they’re okay. Interact personally with people and make them know you care for them.

9. Stimulate Your Readers’ Thinking – Fan Following

By writing invigorating and challenging posts, get your readers to put on their thinking caps. Ask them questions as to what they think and feel about a particular subject. Start conversations through interesting but non-controversial questions. When people respond, add yourself to the mix and participate.

10. Encourage New Commentators – Fan Following

Sometimes people hesitate to comment, because they don’t want attention. Whenever you get a comment from a reader for the first time, be sure to thank that person. Create a special landing page with links to the best content and pages on your site for new commentators. If the new commentator has a blog, be sure to visit and comment on it. Follow them on social media and offer them something free to subscribe to your blog.

This article is written by: Steven works for web application development company GO-Gulf.com that specializes on offering Web designing and SEO services in Dubai and Middle East.

SEO Plan That Search Engines and Audience Will Notice

Earlier it was Google Panda that lashed many websites, and now it is Google Penguin continuing where Panda left. This is one of the major problems with online business, as search engines tighten their rules websites are hit randomly this shows the need to have an effective SEO plan in place before starting an online business.

A typical SEO plan outlines your marketing goals, your target customers, and plans to achieve those goals. There are plenty of SEO techniques, but a SEO plan that has a right proportion of various techniques is more likely to succeed than a SEO plan that focuses too much on a single SEO technique say, keyword optimization.

Here are some of the SEO techniques you can consider having in your SEO plan.

seo plan

SEO Plan: Keyword Selection

As search engines rely on keywords to filter out web pages, selecting right keywords is vital for any online business. The very first thing is to find out the approximate set of keywords your target customers are likely to use. This can be done by using any keyword research tools.

As of now, the most widely used is Google Keyword research tool. Using this tool is quite simple and straightforward, except that you need to pay keen attention on certain important parameters like broad selection, specific selection, competition, and search volume.

As the name says, specific selection would allow you to choose exact keywords whereas broad selection would allow you to choose words that are almost closer to your keywords. So, by keeping both broad and specific selection checked, you can pick up a mix of keywords that are likely to attract wide range of customers.

The next two important parameters are competition and search volume. Keywords with low competition and high search volume means users are in need of certain information and there aren’t many websites meeting the criteria.

Therefore, you can pick up such keywords and provide useful content to boost your website’s visibility naturally. However, you need to choose optimum number of keywords, as stuffing your content with too many keywords would make search engines penalize your website.

Additionally, you can also focus on keyword phrases. Most of the time, people search for specific information like reviews, comparison, advice on certain products, or help with purchase decisions. So you can either have entries in standard rating websites or include appropriate content in your website.

This will prove that your website has much more than mere generic content.

SEO Plan: Website Content

After choosing the right set of keywords, you might be tempted to stuff your content with those keywords. Theoretically, a search engine should rank such sites well, but it doesn’t work that way. Search engines gauge your content using different parameters like your authority, links shared in social media sites, validity of information, current trends, and demand for a topic.

Apart from using all these parameters, search engines also give much importance to keywords. So you need to have catchy titles with relevant keywords and keyword phrases. The bottom line is this: the fresher and more informative your content is, the more likely readers and search engines will like it.

SEO Plan: Online Marketing

A good marketing plan is certainly necessary to promote your products online, to maintain a good link profile, and to improve your website’s ranking. As social media has been gaining popularity, you should consider promoting your products in Facebook, Twitter, or YouTube. The advantage is you could garner the attention of millions of users by promoting your website in any of these sites.

However, social media sites are like double-edged sword, i.e., you will gain attention for both good and bad service alike. So if your product or service isn’t that good, you might need to stay away from social networking sites, whereas if you are confident about your products, then you can harness their power to reach millions of people effectively without spending much.

Apart from these methods, you can also promote your products in the following ways

a. White papers: Document sharing is a great way to promote your products and gain search rank. You can publish white papers about the services or products your company offers and publish them in Scribd. Google looks into Scribd for shared documents and links to site that posts it.

b. Presentations: Just like white papers, you can prepare presentations about the benefits of your products and post them in Slideshare.net, the world’s largest presentation sharing website.

Internet is vast and there are plenty of ways to market your products and boost your search rankings. But, not everyone is aware of feasible ways to promote their online business. In that case, spending time on preparing an optimal SEO plan would certainly throw more light on different approaches and would make things a lot easier.

Additionally, just like any other business, ideas keep evolving over time, so you need to keep your SEO plan open for changes.

About the author: Alia Haley is a blogger by profession. She loves writing on technology and autos. Beside this she is fond of fancy accessories. She is a tech freak and loves to write on her sites cellphonebeat and Gizmowatch.