If you are trying to build an online presence then chances are you have the big name social media sites like Facebook and Twitter down pat you can tweet, post, and “like” in your sleep, but maybe you are still looking for new ways to branch out into the more uncharted world of social media chances are, just is you should know about Reddit, maybe even visited their website and signed up for an account you’ve never use, but maybe now is the time you really take Reddit for a spin and see what it can do for your exposure.
What to Know About Reddit?
Reddit is a social media site that has been around since 2005. It has been dubbed a “news site,” although don’t visit Reddit with the expectations of catching up on that latest New York Times style news– this is news as dictated by users.
The democratic approach to turning an article into front page of Reddit news allows users to vote on different articles they come across online or on the Reddit website, catapulting only the best (or most controversial, hilarious, or whatever else is tickling the fancy of users on a given day) to the front page. Reddit can also be searched like a social media search engine, connecting users with the information they want based on how much other people enjoyed it.
Who uses Reddit and What to Know About Reddit?
Lots of people. In 2011, Reddit reported over one billion views in a month.
It is not uncommon for the front page articles to have between 1700-2000 votes, as well as hundreds (possibly thousands) of comments. Reddit readership is exponential, meaning a Reddit user will find something on the Reddit site, post it to their Facebook page, get a billion more like and shares, and so on.
This means people are seeing the Reddit material, even if they aren’t a Reddit user.
Is Reddit more than just Funny Memes?
If you’ve heard of Reddit, there is a good chance it has to do with memes. These are the funny collections of photos about “awkward moments,” or “too trues,” or “relocatable”, and many, many more. In fact, you could spend months reading through memes and the only part of you that would get tired is your mouth and stomach from laughing so hard.
But yes, Reddit is about much more than just memes. While memes and cat photos typically do show up on the front page of the site, it is also filled with real news, politics, controversy, arts, and more.
How can Reddit Help You?
Whether you are a business owner, a blogger, or just someone trying to build a brand for themselves online, Reddit is a great social media tool. Here are some ways Reddit can help you:
- You will see what is getting people excited online
- You can share your own content
- You can build a name for yourself by sharing good content with others
- You can find great inspiration for new content for your own site
- You never know, you just might create the next meme which lands you onthe front page of Reddit and then you will watch as your website visitor numbers explode
This article is written by: Roy K. is a web designer for DesignPax.com. He specializes in custom landing page design, wordpress theme design, Facebook landing page design and more.